If you run an online store, you may also want your products listed in Google Merchant Center. This is a free tool provided by Google that can introduce your product assortment to a much wider audience.
Step 1
Create a free Google Merchant Center account, and ensure all details are filled out correctly.
Step 2
Once you've created your account, it's time to start adding your products!
Step 3
From the Webador Editor, go to Store > Products.
Step 4
Click on the Export button to start exporting your product listings.
Step 5
Select whether to export your products as a Download or an Online feed:
Download: products will be exported in a CSV file, which can be opened in Excel or Google Spreadsheets to make any necessary adjustments. You can then save the file in a format supported by Google.
Online feed: a URL will be provided, which you can copy and then paste into the relevant field in Google Merchant Center.
Step 6
It is very important that your products are visible to Google.
You can set this up by editing your product in the editor. Then click on the "Advanced settings" and enable the "Visible in Google" option under the SEO settings.
⚠ Important: Google will "review" your products, which can take a few days. Some products may not be displayed correctly yet. Click on the notification Google provides to see what still needs to be improved.
My products do not appear in shopping search results
Unfortunately, errors can occur during the processing of product data in Google Merchant Center. Examples include a required attribute not being provided or a product violating a policy. It may take a few hours before these issues become visible in the Products list in Merchant Center.
Want to learn more about common reasons why products do not appear?
Then read this article: Common reasons why products do not show up in Google Merchant Center